The World's No. 1 Cookie

We launched a campaign celebrating The World's No. 1 Cookie. It's so iconic that the details alone make it instantly recognizable. No logo, just highlighting the most iconic element of our brand — our cookie — and signing off with 'Say it's the No. 1 cookie without saying it's the No. 1 cookie' and 'The World's No. 1 Cookie.

CREATIVE TEAM
AD: CLAUDIO JUNIOR, ANDRÉ TEIXEIRA, PHILIPE AQUINO, LEONARDO CASSOL E KAUÊ SÁ
CW: FELIPE CHOI, LEANDRO SHIMIZU E BRUNO KUNINARI